A leading provider of insights, business intelligence, and worldwide B2B events organiser wanted to understand their market share/penetration in the global market for six of their core target industry sectors.

This challenge was apparent due to the client not having relevant tech tools or the resources to source and analyse data.

As well as this the client had a high percentage of irrelevant and unresponsive contact data within its database.

To read the full case study and the solution to this challenge.

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